The information that you put on a website has to be organized in an optimal way, both for the usability of the site and for the SEO. Every user of your site is looking for a solution to their need or some specific information, and it is crucial that they are able to find it quickly and with a minimal amount of clicks.
Therefore, before designing your website, it is very important to perform a content inventory and an analysis of the target customer base. Different techniques, like card sorting, allow you to define an optimal structure for your users. With the success of your online business at heart, Trois-Soixante will design your site according to all the best practices of the industry.
- Development of the structure of your website to improve the experience for your visitors
- Creation of navigation scenarios to optimize the performance of the site and prevent future problems
- Perform A/B testing with templates and prototypes
